Original Images for magazine advert

I used some of the images that I had already shot for my DIGIPAK as they where effective pictures. I also wanted my artist to look the same as she did in the DIGIPAK so that my advert would relate to it. I chose the second last photo as I thought the lighting was good, she also looked innocent and feminine and that's what image I wanted to sell

Advert sketches

I wanted to keep the pink theme on my advert, I also wanted to make sure that the DIGIPAK looked similar to the advert making sure that you could recognise the album through the magazine advert. So i decided I could defiantly not use the bottom right one as it not relate to the DIGIPAK, I also didn't want it to be completely the same so I decided not to use the heart tunnel for it as I wanted to sell the artist not just album. I decided to go with the bottom left one as it sold her and also sold the DIGIPAK and I could also feature a picture of the DIGIPAK without it looking out of place.

Rhianna has used a lot of pink to attract to her female audience and also to be consistent with her album which I will take into consideration. As my DIGIPAK has a pink colour theme I was include this in my advert. This advert also includes a picture of the artist selling her which I will also do. The close up sells her beauty also which I would like to do. She also looks very similar to the photo she uses in her album so I should maybe make my artist look similar and be wearing the same clothes she is wearing the DIGIPAK so that the album is recognisable from advert. It also uses the artists name so that she is selling herself not just the album.
Her facial expressions are very passive and making her look innocent, I also want to include this innocence in my advert as that's what my artist brand is about. The use of the flower also attracts female audiences and shows off her femininity which is what I would like to do with my artist.

Conventions of the magazine advert form

It is A4 in size and usually includes the image of the artist/band or key logo and the image of the actual album/ release item. It has the availability in stores/online/price it also tells the reader the special features the DIGIPAK includes and also shows the record label the album/artist is associated with.

The point of a magazine advert it to advertise there new album and to advertise the artist, the advert should also be in a magazine best suited for the artist image as it wants to attract the right target audience. For example for my advert I would include it in a magazine targeted for teenage girls who would be interested in love and celebrities. There needs to be a consistent branding throughout all of the advertising for the artist which will then be more recognisable to their audiences. 

Reflection on your DIGIPAK

I thought my DIGIPAK represented my brand image very well by the use of pink which showed the artist to be feminine and it also attracted a young female audience which is what I wanted. The use of hearts i used was to represent love which is featured a lot in my album. The close up on the front cover sold my artists image and showed that the album was all about her. The picture of the dove showed that she was being set free which is featured in my song which i used in my production. The heart tunnel represented she was lost and trapped in some way and i also used a train station in my music video and that reflected it. However I thought that my lyric book side was quite plain and I should of thought of something more effective rather that just a picture of her. The font I used for my DIGIPAK was feminine and glamorous which reflects my artist.

Taking my original images

I took my original images of my artist for my digipak outside in school as I would not be using the background on my digipak as i had already picked one. I did it outside so it would have good lighting and make the picture better quality. I took close ups of her and mid shots, ones that where feminine and up beat and ones that where more serious. I decided to use the more cheerful ones as I realised i was not just selling one song but a whole album. When cutting my pictures out to put onto my blog i regretted not taking the pictures on a plain background as it was harder for me to cut out the image. Also for some of my pictures the sun was in her eyes making my artists squint a little bit so this didn't have the best effect.

DIGIPAK sketches

I wanted to use a pink theme as my target audience was young girls, I also wanted to show off my artists femininity. I wanted to use hearts to represent that my album was about love. I used a lot of close ups to show my artists beauty and to also promote and sell her image so that the public would recognise her. I wanted to sell the artist. 

I chose the first one as my final design as I thought it represented love and also included my artist enough times. I also liked the dove included as it represented my artist being set free and in contrast to the front cover and back cover where she is trapped in tunnel. This is then giving off the idea that the album is about a girl in love who is being set free.