I wanted to use a pink theme as my target audience was young girls, I also wanted to show off my artists femininity. I wanted to use hearts to represent that my album was about love. I used a lot of close ups to show my artists beauty and to also promote and sell her image so that the public would recognise her. I wanted to sell the artist.
I chose the first one as my final design as I thought it represented love and also included my artist enough times. I also liked the dove included as it represented my artist being set free and in contrast to the front cover and back cover where she is trapped in tunnel. This is then giving off the idea that the album is about a girl in love who is being set free.
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